Madison Bédard recently joined iHeartMedia’s new philanthropic division iHeartIMPACT, where the power of advertising and media dollars are harnessed to support social change through nonprofit funding. Previously, Madison served as a Community Marketing Director at The Coca-Cola Company, where she worked across marketing, Public Affairs and Corporate Social Responsibility to strengthen community partnerships and the Corporate brand. Prior to Corporate Social Responsibility, Madison led brand marketing for several globally recognized brands including FUZE Beverages (The Coca-Cola Company). Where she spearheaded cause partnerships with Susan G. Komen, The United Way, and other nonprofit, civic and public sector partners. A graduate of Baruch College CUNY, Madison has received numerous honors and awards including, recognition as a “Women History Maker” by CACCI and The Brooklyn Borough President’s office; “Achiever in Industry” by the YMCA, and awards for “Excellence in Public Affairs” by The Coca-Cola Company. She also received the “Team” Spirit Marketing Innovation Award at Allied Domecq. Currently, Madison serves as a member of the Board of Directors for and Hope Community Inc. and Arts & Business Council of New York. She is also Chair of the Riverside Sharing Fund & Densford Fund Committee, and member of the Harlem YMCA “bai” board steering committee.